Google Show & Video 360 API v2 beta launched

Google has introduced the general public beta for the Show & Video 360 v2 API. Moreover, additionally they introduced the extension of the DV360 API Developer Survey via the top of September to collect extra buyer suggestions on v2 and the API typically.

What the API does. Show & Video 360 API permits customers to automate complicated Show & Video 360 workflows, similar to creating insertion orders and setting concentrating on choices for particular person line gadgets.

v2 updates and new options. v2 consists of a variety of new options and breaking modifications. Listed below are among the modifications launched in v2:

Dig deeper. You possibly can learn the API announcement from Google right here. The survey could be discovered right here. Builders requiring extra data can evaluation the launch notes.

Why we care. Builders and advertisers ought to migrate their Show & Video 360 API from v1. Be aware that you simply’ll want the newest model of the shopper library and replace your configuration to make use of v2.

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Nicole Farley is an editor for Search Engine Land protecting all issues PPC. Along with being a Marine Corps veteran, she has an intensive background in digital advertising and marketing, an MBA and a penchant for true crime, podcasts, journey, and snacks.

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