Software Development

How Carlos Azaustre turned his notes right into a YouTube channel

Posted by Kevin Hernandez, Developer Relations Group Supervisor

Carlos Azaustre, smiling while holding his Silver Button Creator Award from YouTube
Carlos Azaustre together with his Silver Button Creator Award from YouTube
When Carlos Azaustre, Internet Applied sciences GDE, completed college, he began a weblog to share his private notes and learnings to show others about Angular and JavaScript. These private notes later developed into tutorials that then become a blossoming YouTube channel with 105k subscriptions on the time of this writing. Along with his 10 years of expertise as a Telecommunications Engineer centered on entrance finish improvement, he has a breadth of expertise that he shares together with his viewers in a sea of competing content material at present on YouTube. Carlos has efficiently created a channel centered on technical subjects associated to JavaScript and has some invaluable recommendation for these trying to educate on the platform.

How he bought began together with his channel

Carlos began his weblog with the first mission of utilizing it as a private pocket book that he may reference sooner or later. As he wrote more and more, he began to note that individuals have been coming throughout his notebooks and sharing with others. This impressed him to file tutorials primarily based on the subjects of his blogs, however when he was starting to file these tutorials, a secondary mission got here to fruition: he wished to make technical content material accessible to the Spanish-speaking group. He displays, “Within the Spanish group, English is troublesome for some individuals, so I began to create content material in Spanish to eradicate obstacles for people who find themselves fascinated about studying new applied sciences. Studying new issues is difficult, however it’s simpler when it’s in your pure language.”

To start with of his YouTube journey, he used the platform for aspect tasks and would publish irregularly. Then, 2 years in the past, he began placing extra effort into creating new content material and began to publish one video per week whereas selling on social media. This modification sparked extra feedback, and his view and complete subscribers elevated in tandem.

Suggestions and tips he’s utilized to his channel

Carlos leverages analytics information to regulate his technique. He explains, “YouTube supplies a variety of analytics instruments to see if persons are participating and once they depart the video. So you may regulate your content material and the timing (video size) as a result of the timing is vital.” The info taught Carlos that longer movies typically don’t do as effectively. He realized the perfect video size for lecture movies the place he’s primarily talking is about 6-8 minutes. However in the case of tutorials, movies which might be about 40 – 60 minutes in size are likely to get extra views.

Carlos has additionally taken benefit of YouTube Shorts, a short-form video-sharing platform. “I began to see that Shorts are nice to extend your attain as a result of the algorithm pushes your content material to individuals who aren’t subscribed to your channel,” he identified. He recommends utilizing YouTube Shorts as an efficient method of getting began. When requested about different assets, Carlos talked about that he primarily attracts from his personal expertise but additionally turns to books and blogs to assist together with his channel and to remain updated with know-how.

Selecting video subjects

Creating recent weekly content material generally is a problem. To handle this, Carlos retains a pocket book of concepts and inspiration for his subsequent movies. For instance, he could come throughout an issue that lacks a transparent answer at work and can jot this down. He additionally retains monitor of articles or different tutorials that he feels can both be defined in a extra simple method or will be translated into Spanish.

Carlos additionally attracts inspiration from the remark part of his movies. He engages together with his viewers to indicate there’s a actual particular person behind the movies that may information them. He provides, “this is likely one of the elements I like essentially the most. They suggest new concepts for content material that I’d’ve missed”.

Recommendation for beginning a channel on technical subjects

Carlos’ recommendation for individuals trying to begin a channel primarily based on technical content material is straightforward: simply get began. “If you happen to’re creating nice content material, individuals will finally attain you,” he feedback. When he first began his channel, Carlos wasn’t preoccupied with the variety of views, feedback, or subscriptions. He began his content material with himself in thoughts and would ask himself what sort of content material he would wish to see. He says, “So long as you’re engaged with the group, you’ll have a fantastic channel. If you happen to attempt to optimize the content material for the algorithm, you’re going to go loopy.” He recommends new content material creators begin with YouTube Shorts, and as soon as they acquire an viewers they will create extra detailed movies.

It’s additionally essential to spark dialog within the feedback, and a method you may obtain that is by the title and outline of your video. A terrific title that catches the eye of the viewer, sparks dialog, and implements key phrases is crucial. A easy method to do that is by asking a query within the title. For instance, one among his movies is titled, “How do Guarantees and Async / Await operate in JavaScript?” and in addition asks a query within the description. This video alone has 250+ feedback with viewers answering the query posed by the title and the outline. He’s additionally aware of what key phrases he’s together with in his title and finds these key phrases by the most well-liked content material with related subjects.

When requested about gear and gear suggestions, he states that an important piece of apparatus is your microphone, since your voice will be extra vital than the picture, particularly in case you’re filming a tutorial video. He goes on, “With time, you may replace your setup. Possibly your digicam is subsequent after which the lighting. Begin together with your cellphone or your common laptop computer – simply begin!”

So bear in mind to only get began, and possibly in time, you’ll turn into the subsequent large content material creator for Machine Studying, Google Cloud, Android, or Internet Applied sciences.

You may take a look at Carlos’ YouTube Channel, discover him stay on Twitch, or comply with him on Twitter or Instagram.

The Google Developer Consultants (GDE) program is a world community of extremely skilled know-how consultants, influencers, and thought leaders who actively help builders, firms, and tech communities by talking at occasions and publishing content material.

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